Posts Tagged ‘Australia’

Royal Caribbean’s Fleetwide Holiday Season and Global “Winter” Programs

I hope everyone is having an enjoyable holiday season.

The microscope may not recede from Oasis of the Seas for a long time. But that reality doesn’t obscure that we have reached the holiday season for the whole fleet and our full global portfolio of “winter” programs. The word winter of course reflects a northern bias. We have Splendour of the Seas and Vision of the Seas in Brazil and Rhapsody of the Seas in Australia because it is very much summer in those regions. Plus Legend of the Seas is in sunny Singapore and Brilliance of the Seas is a few weeks away from its first voyage from Dubai. Still in the Caribbean, but very much part of our global expansion strategy, Enchantment of the Seas has begun our Panama/Colombia program.

The preparation for these programs is a year-round phenomenon. We are either delivering these programs or we are processing the lessons learned and developing the next season’s program. As we have grown our international offices’ capabilities, we look increasingly to our distant colleagues for feedback on product content, distribution and pricing. We’re very happy to have Americans and all nationalities cruise on these products, but I will note that the ships in Brazil have mostly Brazilians onboard, the ship in Australia has mostly Australians onboard and so forth. That’s no different than if you take a land vacation to such countries, but some of our guests are surprised to find this to be the case. In the 1990’s our worldwide cruises were primarily to take Americans on exotic itineraries. Now our worldwide cruises are for all nationalities with the usual case being that the nationalities nearest to the homeport are the largest % of the guest mix.

Switching subjects, I am coming up to my last race in the 45 – 49 age category shortly to be followed by my first race in the 50 – 54 age category. I am running well and hungry for best times and medals. There will still be faster runners in Miami in my age group, but only a handful. I will have multiple chances during the first quarter to run a 5k under 19 minutes. That’s the primary target. Meanwhile, my team at work collectively bought me a new table tennis table which is really nice of them. Thanks! They may really want to facilitate my table tennis abilities or they may want me to play more table tennis and leave them alone.

BY:Adam|26th December, 2009 8 Comments

Personal Travel: Some of My Favorite Destinations

I’m in an airport (Boston Logan in this case). So what’s new? This got me thinking about where do I like to go, as opposed to where do I have to go.

There are still a lot more places I would like to go that I haven’t yet seen. Not that I’ve been a shabby tourist with visits to over 50 countries on six continents. But of the places I’ve been, one thing that surprises me after all these years is that my favorite natural phenomenon I’ve ever seen and my favorite man-made attraction I’ve ever seen are both in South America. I visited both of them 25 years ago and I haven’t seen anything more impressive since on either count.

The natural phenomenon is Iguazu Falls between Brazil and Argentina and the man-made attraction is Machu Picchu in Peru. It’s easy to research both of them so I won’t dwell on the details. Suffice it to say they’re both incredible. A slightly less incredible reminder of that trip is the distinct mark that a Saba ant’s pincers left on my ring finger in the Peruvian Amazon. Still there after 25 years! My wife is sick of that story.

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BY:Adam|10th August, 2009 1 Comment

Continuing My International Tour

How far would I go to sell a cruise? How about Miami to Hong Kong to Shanghai to Singapore to Brisbane to Melbourne to Sydney before returning home?

A trip such as this is actually about much more than selling cruises. It’s an opportunity for me to support and leverage the efforts of my far-flung colleagues to build our brand and help fulfill our strategic aspirations. My one or two days in each location is a blend of media interviews, discussions with top travel agents, port visits, updates from governmental authorities and of course interactions with my team. A lot of the attention is on selling and operating Legend of the Seas and Rhapsody of the Seas because of their programs in Asia and Australia, respectively. And, of course, on Oasis of the Seas, because there is excitement everywhere in the world about her approaching delivery.

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BY:Adam|15th July, 2009 9 Comments